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- Creating a Client Magnet (Looms & VSLs)
Creating a Client Magnet (Looms & VSLs)
An important Part of the client aquisition process
The 2 Best Client Magnets loom videos and a VSLs
Table of Contents
You need to have at least 500 people in your tracking sheet
with the right efforts, you can easily close 1-2 clients from here
Big Agencies send tens of thousands of emails and DMS on a daily basis
You’re gonna have to take Personalization to the next level
Best strategy
Strategic video Outreach. When you send someone a video they are most likely to watch it. A video holds their Attention
Hit That Mighty list of Prospects with Quality Efforts
Video outreach Messages>> Text Outreach DMS
Create Something to Attract your clients
Create an Account on loom.com This tool helps us record screenshare videos and send it directly to our prospects.
LOOM Outreach
Open your potential client’s website
hit record
Talk about their homepage
Give them solutions
how you can improve it
How they can make more sales .etc…
The main thing you need to talk about is the problem or mistakes that their sales page has
Talk for about 2-3 minutes
Stop recording send the video to your client
LOOM tips
Looms that are 2-3 minutes long work the best
be confident
Don’t be very Descriptive
List out 3-5 problems at max
There are a lot of things that can be included in a loom
Funnel - > Point out the design mistakes that they’re making
15 things you could say in a loom
1. Having a Catchy headline. 2. Explainer video. 3. Branding. 4. Positioning. 5.Font sizing .6. Text alignment. 7. Conversion focused. 8. Your story. 9. Mission Statement. 10. Outcome & features. 11. Who is it for? 12. Bonuses. 13. Offer to stack. 14. Guarantees. 15. Recap of everything that they get.
Example Loom Script.
Hey (name), how is it going? I've been consuming your content lately and I really like the XYZ...... So
the reason I made this video is because I have a way you can make an additional > 70k from your coaching program. I have been doing this for a couple of coaches now, and as I can see from your current funnel... you're missing out/making XYZ mistake, and this and that. So here's the plan, you need to fix X and Y and Z. Once you do that you will get more leads coming in and hence more sales. so if you want me to do it I will.
If you send personalized looms like these to 500 of your prospects do you really think you won't be able to close a couple of deals?
you right now:
bonus maximising loom outreach
record a generalised loom script of 2-3 minutes on you phone (audio)
hire a va and let him do the loom outreach.
Your va opens your prospects site, turn screen recording on loom and then play the audio recording that you sent.
If your offer is good, you WILL get clients. As simple as that!
Once you have sent a good amount of loom videos and you have a good amount of clients you might want to transition your content into a VSL
Video Sales Letter to Get Clients.
A video sales letter is the same as a loom but not super personalized
So you basically send this video to all your prospects they watch the video and they’ll want to book a call
• Transition your core content into a VSL when you're only in the scaling phase
what to include | in a vsl that captures | a client’s trust |
|---|---|---|
Testimonial | case study | identify a problem |
Value-Based content | Pitch a transformation | give them a solution |
The VSL Script I used to Close $2-3k Clients.
Hey, (your name) this side.
This is the case study of a coaching funnel that did $56K in the last 35 days. If you are a coach and you have an offer worth $2k to up to $10k, this video is for you. In the next 3-4 minutes, I’ll tell you how exactly we helped Philip to get results like those.
So Philip is a mindset coach who was struggling to sell his coaching package. He was doing 1-1 coaching for $2500. And he used to get 2-3 students on average, every month. That would make him around $5,000 to $7,500 a month.
So here’s what we did - We helped him go from around $7,500 per month to over $50k a month with a hybrid funnel which I’m gonna show you.
(RESULT screenshare)
In the last 35 days, we did over 56 thousand dollars.
We targeted those people who could actually afford his services and we nurtured them with a short VSL.
(RESULT Screenshare)
If you’ve been struggling with live webinars, or challenge funnels just to eventually upsell your high ticket offer, this hybrid funnel will completely change that. And I’m going to show you that right now.
So first and foremost, the fastest and the most affordable way to get leads for your coaching business is by having this.
(show funnel on miro.com)
A core piece of content that delivers value. You need to have this in place to let your audience know that you are an expert in your niche and you can help them achieve their desired goal. This content is basically gonna be something related to their pain point and how to overcome that.
And secondly, to deliver this value to your target audience, you need to have a landing page. In exchange for their email, you’re providing them with a video that educates them on how to solve a big problem they have been facing.
The third element now. In order to sell high tickets, ranging anywhere from $2000 to over $10,000 you need to get on the phone with your prospect so that you can see if they are a good fit for your coaching program or not.
So not everyone who watches your video is gonna book a call with you. For that, you need to have a strong follow-up sequence in the form of emails. Now, why use this? This email sequence will help you convert those people who watched the video but didn’t book a call. That means more phone calls for your coaching without spending any extra money.
Now, lastly, you need to bring in traffic to your funnel through your social media or maybe paid ads. And it’s gonna be easy to get people into your funnel because you have something valuable to offer.
Once you have the system in place, all you need to do is, get on the calls and close deals. No upsells, no depending on referrals, and no live webinars. This is gonna be your own high-ticket sales machine.
Here’s why this works so well… From what we’ve seen the average conversion rates for phone call bookings are 15% to 27%.
So if you bring 100 visitors a day to your home page, 40-50% of them will opt-in to watch the value video.
And 40-50% is 40-50 people. Out of 40 people, if we go with a 15% conversion you’ll be having 6 sales calls.
6 sales call a day from 100 visitors on your landing page.
Even if you close 1 deal every 2 days at $2000 price point, you’ll be making around $30k a month.
So now you’re probably wondering, “all this is good, the value is great, and what’s in it for you?”
Well, as I said, I’m not here to offer you another coaching program but I have an offer for you.
How would you like it if this entire high-ticket sales machine is designed, built and optimized for your coaching business?
Look, if you have a great service, and you’ve worked with clients before, I can guarantee you more sales and appointments on your coaching program.
And if you’re seeing this video right now that means there are spots still open, so I would like to invite you to book a call with me where we’ll have a friendly chat and see if we can work together. And well, let me be honest here, I don’t want to try and sell you something.
All I want is to explore your problems and see if what we have at our table can fix that. So book a call by clicking the button below and I’ll see you soon.
If you believe I shared a Vast amount of value just Now then believe hitting that
LEARN to EARN button will change your life ;)

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